Anchoring great brands in the UK market
We help international brands launch, operate and grow in the UK — combining local market expertise with hands-on commercial and operational support.
OUR EXPERTISE
A committed partner for ambitious brands
UK Market Entry
A practical route into the UK, built around your brand’s unique commercial objectives and regulatory requirements.
Sales & Distribution
Support for selling effectively through UK e-commerce channels and the establishment of B2B relationships.
Fulfilment & Operations
UK-based fulfilment and operational management without the need to build your own local infrastructure.
Partnerships Support
Our experts leverage their relationships with industry partners to develop your brand and boost your sales.
WHY TENTPEGS?
Local knowledge. Practical execution.
Successful market entry requires more than advice. It takes an understanding of the UK market, establishing in-person relationships and daily operational management.
1. Relationships on the ground
We build and maintain relationships with relevant UK businesses, partners and organisations that can help your brand establish itself and grow.
2. Hands-on support
We don’t just advise from the sidelines. We help put plans into practice and support the day-to-day work required to operate effectively in the UK.
3. Built around your brand
Every brand is different. We adapt our approach to your products, objectives and existing way of doing business rather than forcing you into a fixed model.
MEET THE TEAM
Joe Dale
Director
Joe is an experienced entrepreneur with particular expertise in e-commerce and digital marketing. Having previously worked at Google, he brings a strong understanding of how brands can reach and engage customers online. He is passionate about great products and identifying category-leading brands with the potential to succeed in new markets.
Andrew Robertson
Partnerships Advisor
Andrew is a senior healthcare executive with deep experience in ophthalmology, including leading Private Care at Moorfields Eye Hospital. He focuses on supporting B2B relationships with doctors, clinicians and healthcare organisations. His sector knowledge and network are especially valuable in supporting our eye-care brands as they establish and grow in the UK.
Alexander Froome
Operations Manager
Alex supports the day-to-day operations behind our partner brands, including fulfilment, advertising, accounting and customer service. He helps keep the practical side of each partnership running smoothly, ensuring brands are well supported as they grow in the UK.
HOW WE WORK
Providing a clear route into the UK market
02
Plan
We shape a practical market-entry approach around your goals, priorities and existing business.
01
Understand
We get to know your brand, products, and ambitions for the UK.
04
Grow
We continue working alongside you as your brand develops and expands in the UK.
03
Launch
We put the right relationships, systems and operations in place to support your UK launch.